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This meme is a playful take on the phrase Crime does not pay, using an image of Boris Johnson to emphasize the message. The use of handcuffs and a police hat on Boris Johnson's head suggests that he has been caught in some sort of misdeed or wrongdoing. The bright colors and bold text of the sign make it stand out and draw attention to the message. The meme is likely intended to be humorous and to make a point about Boris Johnson's actions or behavior. The use of a well-known public figure like Boris Johnson can make the meme more relatable and engaging to viewers. Overall, the meme is a creative and entertaining way to convey a message about Boris Johnson and his actions.